Online Video Marketing and Communications Blog

Is it possible that January 2010 is nearly over?  The New Year has certainly ushered in one consistent trend:  online video.The Web Video Marketing Council archived over 100 news articles published this month related to web video marketing.  That is a lot of ink.  It is

It seems impossible to believe that January 2010 is already half over.  I love the flurry of activity associated with the New Year.  There is also a sense that, at least in the marketing world, things are more optimistic than last year.While many marketers have strategically

Things are really starting to heat up at the Flimp offices. Between social media, inbound and outbound communications, content creation, SEO, SEM, pay-per-click ads, print ads, PR, database management, campaign scheduling and reporting, we’ve got our hands full!Do you have a gazillion friends on Facebook or

This is the second of a two-part post focusing on how the FLIMP Platform should be a go-to tool for marketing agencies (advertising, public relations, etc.).Purveyors of public relations know that media relations can be a difficult task.  Even though public relations is a strategic marketing tactic,

This is the first of a two-part post focusing on how the FLIMP Platform should be a go-to tool for marketing agencies (advertising, public relations, etc.). Since the mid-1990s, the agency business has been going through numerous transformations.  Technology has been at the forefront of these

If you’ve done any research on video marketing solutions recently, you’ve probably noticed that there are a whole lot of companies offering video analytics that will tell you all kinds of things. But how do you determine what statistics are worth looking at?Let’s break it down,

It’s that time of year again. Time to quit doing all the bad things you do — chewing your nails, watching too much TV, drinking tequila, and so on — and resolve to start anew in 2010. For us marketers, that means resolving to improve our

Big news! In addition to video landing page (VLP) creation, VLP distribution, detailed video viewer analytics by individual email address, and a partridge in a pear tree, Flimp is now offering competitive and professional video production services from some of the biggest names in the industry.That’s right. Flimp customers can now manage

We preach landing page proliferation day in and day out. We tell you every day (here and elsewhere) that you should use landing pages for all of your marketing initiatives. That’s all well and good, you say, but aren’t landing pages just for pay-per-click advertising? No!

We’re living in a world of on-demand, interactive media. You can get exciting visual representations of anything in the world in the blink of an eye. Websites are sleek and stylish. Data transfer has never been easier. The concept of mobile marketing didn’t even exist three