Online Video Marketing and Communications Blog

Flimp Media in conjunction with the Web Video Marketing Council, has released the results of the third annual 2014 Online Video Marketing Survey and Business Video Trends Report.  The 2014 survey consisted of twenty-two questions about online video production and video marketing practices compiled from over

The growth of video microsites When it comes to promoting your company online, static direct marketing content has become obsolete. Distributing print content through email and WebPages yields low engagement and response rates. The growing use of interactive web video, in particular, interactive HTML 5 video

Following the explosion of YouTube and other social media video sharing sites in recent years, video marketing has become one of the most popular advertising methods.  In our digital world, the attention span of internet users is becoming increasingly shorter and shorter. If a picture is

Introduction to Web Video Production Styles In this digital age, consumers want clear, concise information fast.  Companies are struggling with the question of how to engage and inform potential customers.  The advent of an online video boom has been spurred by this desire to attract and

Using Flimp Media’s video marketing software, nine separate video landing page email marketing campaigns were created, launched and tracked by individual email addresses across five different markets including sports, real estate, financial services, fundraising and nonprofit communications.  The video emails contained video thumbnail prompts that took

A FLIMP <FL-imp> is new kind of marketing landing page that uses multimedia and video content instead of static HTML web content. Flimp video landing pages have built-in viewer tracking and reporting and require no programming to create, edit and distribute to target audiences. The landing

The average goldfish has an attention span of only nine seconds, but that is longer than the average internet user attention span which is only eight seconds according to Statistic Brain.  For online marketers trying to engage and convert prospects into customers, that reality presents a

According to the 2014 Online Video Production Survey and Trends Report, popular marketing applications for online production videos include (spell this out – see below). One of more interesting applications cited in the 2014 Trends Report is the use of video with multimedia content in video

It has been an exciting and busy week for everyone here at the Flimp offices in Boston with the release of the Online Video Production Survey and Industry Trends Report. Arriving right on the heels of the 2014 digital NewFront presentations, the survey of more than

It’s a no-brainer that the key to increasing revenue for your B2B services is learning the B2B market, but knowing which behaviors to analyze can be tricky. Luckily, the top three key takeaways from a yearlong study of B2B client behavior published by Software Advice have