Online Video Marketing and Communications Blog

Mobile email is not a nice to have, it is essential.  The rapid growth of smartphones and tablets has made a significant impact on the email channel.  It is a necessity that email content be viewable on mobile devices.  It is a missed opportunity if a

How powerful is social video? According to research from Visible Measures, marketers who socialize some form of video content weeks before a television ad campaign can generate up to 300 percent more reach than advertisers who rely on just television spots.  Marketing campaigns aren’t dead, but

Would you believe that this video not only generated 4 million views in a one-week period, but helped attract venture capital funding? Dollar Shave Club A video created to explain the concept of the Dollar Shave Club did just that. For a $4,500.00 investment, Dollar Shave

Yesterday’s ruling by the Supreme Court to upheld the Affordable Care Act may make marketing a priority for insurance companies and health care providers.  Advertising Age predicts that health care marketing will grow, especially as organizations try to reach a new consumer base – uninsured individuals.

A new report from Collective identifies six different personas of female video viewers.  The Video Metrics Report 2012 provides demographic information for the following consumer packaged goods (CPG) categories: Baby Care Products Beauty Products Carbonated Beverages Diet Food Household Products Organic Food These profiles were developed

Over the past few years, B2B marketers have embraced web video marketing.   Audiovisual content naturally lends itself to be an effective way to demonstrate products and communicate complicated messages.  Following the lead of B2c organizations, B2B marketers rely on YouTube and social media to distribute

Web Video Marketing Council and Flimp Media Release Results of Q4-2011 Online Video Marketing Survey and Video Email Trends Report 81 Percent of Marketers Already Using Online Video; 52 Percent are Using Email; 67 Percent Have Posted to Websites and 61 Percent Have Posted to Social

In SEO news, Google has recently made algorithm updates in attempt to eliminate out of date pages that ranked well with the previous algorithm, and list the most current results first. Google is also implementing destination based search for users on smartphones and tablets. Using their

Flimp is currently offering a free 30 day trial of our SEO Services. After performing a site analysis, we work with you to choose 20 of the most relevant keywords to optimize for a month at no charge. After the first month we continue your keyword

Happy New Year From Flimp Media