Flimp Communications Employee Benefits Video Communications Report
Using Video and Interactive Multimedia for Benefits Enrollment: 27 Employer Case Studies and Campaign Results
Aggregate results show video engages employees and improves response rates compared to static text and images:
- A total of 173,466 video postcard emails sent across 40 campaigns
- 135,542 employees viewed the postcard = 78% engagement rate
- 127,160 employees who viewed the postcard took action = 94% response rate
- Average content viewing time was 3.5 minutes
- Total viewing time was more than 8,100 hours or 11 months!
To download the Flimp Communications Employee Benefits Video Communications Report, please fill out the information below:
