Video Marketing, Production and Communications Case Studies and Reports

Download the latest industry trends reports and case studies on video marketing, communications and production. These reports are based on in-depth surveys of video marketing and production professionals and contain valuable insights, statistics and trends related to the online video marketing and video production industries.

Video Marketing Communications

2015 Online Video Marketing Survey and Industry Trends Report

This online video marketing survey report published by The Web Video Marketing Council and Flimp Media focuses on video content marketing and production trends. This in-depth study, based on survey results from over 350 marketing, agency and management professionals, reveals how video content marketing is being deployed by organizations and B2B companies as an important part of their online marketing and sales initiatives.

2015 Video Marketing Survey and Trends Report

2014 Online Video Marketing Survey and Industry Trends Report

This industry trends report presents in-depth survey results from over 600 marketing and business professionals. This 2014 trends report was published by The Web Video Marketing Council and Flimp Media. It reveals how online video is being used by companies and organizations for their online marketing, sales and communications initiatives.

2014 Video Marketing Survey and Trends Report

2014 Video Production Survey and Industry Trends Report

This online video production industry trends report is based on an in-depth survey of over 300 video production professionals and was conducted by The Web Video Marketing Council, IMS and Flimp Media. The industry trends report provides useful trends and statistics on web video production and illustrates how video production industry is rapidly growing and evolving in terms of video formats, equipment, styles, budgets and quantities produced for online marketing, training and communications.

2014 Video Production Survey and Trends Report

Whitepaper: How Online Video Is Changing the Game for Direct Marketers

This whitepaper focuses on using online video for direct marketing and sales lead generation. Online video direct marketing has become a growing and influential part of the $180 BB US direct marketing industry, even though it has been given little attention by direct marketing industry trade groups like the Direct Marketing Association (DMA). The report defi¬nes the ¬five critical factors to consider when developing and deploying online video for email marketing, particularly when combined with multimedia content and tracking for video landing pages and video microsites.

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2015 Employee Video Communications Case Studies

This video communications case study report presents detailed results from 27 large employer’s that use Flimp video email postcards to communicate with employees on various HR topics including employee benefits, wellness, new hire onboarding and annual benefits open enrollment. Results from over 40 campaigns to nearly 200,000 employees showed an average of 78% employee engagement and 94% response using interactive video postcards and microsites. The average time employees engaged with the interactive content was 3.5 minutes per viewing session.

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Communicating to Employees with Video: Solutions, Strategies and Case Studies

This Flimp Communications whitepaper report reviews how online video is being used for employee communications and annual benefits enrollment. The report provides six employer case studies related to video postcard email campaigns used for employee benefits education and enrollment. Topics covered include; leveraging video to improve employee communications, video content options to consider, and the use of interactive video postcards for employee communications.

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Marketing Case Studies

Client Case Studies Offering Video Marketing Strategies, Tips and Results

View Flimp Media video marketing client case studies with useful information and tips on how to effectively deploy video email marketing campaigns and strategies to engage target prospects and generating positive direct marketing results using multimedia and video content marketing with real time tracking, reporting and analytics. Flimp video email marketing campaigns generate 20+ percent average response rates from engaged viewers and viewers time of engagement averages nearly two minutes.

Video Marketing Case Study: Corent Technology, B2B Lead Generation Results & Strategy

Watch the video case study to learn how Corent Technology uses the Flimp video marketing platform to create and distribute trackable video brochures as an important part of their email marketing and content marketing strategy to generate quality sales leads.

Video Marketing Case Study: Vertex UK, Discussion of Video Email Results & Strategy

Learn how Vertex UK uses the Episend software to create video email marketing and social media campaigns as part of their video marketing strategy. Vertex creates and distributes trackable video email postcards to generate higher prospect engagement rates and quality sales leads.

Communications Case Studies

NEW: July 2015 Employee Video Communications Case Study Report

This Flimp Communications case study report presents detailed results from 27 large employer’s video and multimedia email communications campaigns used to announce annual employee benefits open enrollment. These 40 campaigns generated an average 78% employee engagement rate and 94% response rate per video view. The average time employees engaged with the interactive content was 3.5 minutes per viewing session.